JTI Lounge at Labor Union 2025

With shades on and festive spirits at an all-time high, JTI owed the weekend in Little Surfmaid San Juan La Union, bringing heat and good vibes as they took over the Labor Union Festival on May 1 to 3, 2025. Attendees were treated to an unforgettable summer experience as they lounged in JTI's vibrant booth, which effortlessly transformed the traditional Labor Day festivities into a beachside escape filled with sunset, surf-inspired activity, and non-stop good vibes.